{"id":6825,"date":"2026-11-05T18:09:08","date_gmt":"2026-11-05T18:09:08","guid":{"rendered":"https:\/\/www.simbolointeractivo.com\/ec\/equipo-simbolo\/valentina-giraldo\/"},"modified":"2026-11-05T18:09:08","modified_gmt":"2026-11-05T18:09:08","slug":"valentina-giraldo","status":"publish","type":"page","link":"https:\/\/www.simbolointeractivo.com\/ec\/equipo-simbolo\/valentina-giraldo\/","title":{"rendered":"Valentina Giraldo Cata\u00f1o"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/www.simbolointeractivo.com\/ec\/wp-content\/uploads\/2026\/11\/valentina-giraldo-lider-seo-geo-simbolo-682x1024.png\" alt=\"Valentina Giraldo Cata\u00f1o, L\u00edder SEO y GEO en S\u00edmbolo Agencia Digital\" class=\"wp-image-6824\" style=\"width:320px\" srcset=\"https:\/\/www.simbolointeractivo.com\/ec\/wp-content\/uploads\/2026\/11\/valentina-giraldo-lider-seo-geo-simbolo-682x1024.png 682w, https:\/\/www.simbolointeractivo.com\/ec\/wp-content\/uploads\/2026\/11\/valentina-giraldo-lider-seo-geo-simbolo-200x300.png 200w, https:\/\/www.simbolointeractivo.com\/ec\/wp-content\/uploads\/2026\/11\/valentina-giraldo-lider-seo-geo-simbolo-768x1153.png 768w, https:\/\/www.simbolointeractivo.com\/ec\/wp-content\/uploads\/2026\/11\/valentina-giraldo-lider-seo-geo-simbolo-1023x1536.png 1023w, https:\/\/www.simbolointeractivo.com\/ec\/wp-content\/uploads\/2026\/11\/valentina-giraldo-lider-seo-geo-simbolo.png 1066w\" sizes=\"(max-width: 682px) 100vw, 682px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>L\u00edder SEO y GEO en S\u00edmbolo Agencia Digital<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Soy comunicadora social y llevo m\u00e1s de 7 a\u00f1os dedicada al posicionamiento org\u00e1nico de marcas. Empec\u00e9 creando contenido para SEO y hoy lidero las estrategias de visibilidad de los clientes de S\u00edmbolo, tanto en buscadores tradicionales como en los nuevos motores generativos.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Qu\u00e9 hago<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>SEO estrat\u00e9gico:<\/strong> keyword research, arquitectura web junto al equipo de desarrollo, SEO on-page y off-page.<\/li>\n\n\n<li><strong>GEO (Generative Engine Optimization):<\/strong> optimizo contenidos, datos estructurados y autoridad de marca para que los sitios sean citados en AI Overviews, ChatGPT, Gemini y Perplexity.<\/li>\n\n\n<li><strong>Medici\u00f3n:<\/strong> seguimiento en Google Search Console, Google Analytics y Semrush, con informes mensuales orientados a tr\u00e1fico, leads y conversiones.<\/li>\n\n\n<li><strong>Contenido:<\/strong> planeaci\u00f3n editorial y optimizaci\u00f3n de contenidos para marcas de distintos sectores.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Trayectoria en S\u00edmbolo<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>L\u00edder SEO (2021 \u2013 hoy)<\/li>\n\n\n<li>Assistant Content Manager (2020 \u2013 2021)<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Formaci\u00f3n<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Comunicaci\u00f3n Social, Universidad EAFIT<\/li>\n\n\n<li>M\u00e1ster en Marketing Digital y Anal\u00edtica Web, Network Digital Business School<\/li>\n\n\n<li>Diplomado en Marketing Digital, Proasedu y Alcald\u00eda de Medell\u00edn<\/li>\n\n\n<li>Certificaciones de Google Ads (Shopping y Video)<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Herramientas<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">WordPress, Shopify, Joomla, PrestaShop, Google Search Console, Google Analytics y Semrush.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Mis art\u00edculos<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Lee todo lo que escribo sobre SEO, GEO y marketing digital en <a href=\"https:\/\/www.simbolointeractivo.com\/ec\/author\/valentina\/\">mi p\u00e1gina de autora en el blog de S\u00edmbolo<\/a>.<\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>Valentina Giraldo Cata\u00f1o, L\u00edder SEO y GEO en S\u00edmbolo Agencia Digital, con m\u00e1s de 7 a\u00f1os de experiencia en posicionamiento org\u00e1nico.<\/p>\n","protected":false},"author":2,"featured_media":6824,"parent":5700,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_mbp_gutenberg_autopost":false,"footnotes":""},"class_list":["post-6825","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.simbolointeractivo.com\/ec\/wp-json\/wp\/v2\/pages\/6825","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.simbolointeractivo.com\/ec\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.simbolointeractivo.com\/ec\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.simbolointeractivo.com\/ec\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.simbolointeractivo.com\/ec\/wp-json\/wp\/v2\/comments?post=6825"}],"version-history":[{"count":0,"href":"https:\/\/www.simbolointeractivo.com\/ec\/wp-json\/wp\/v2\/pages\/6825\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/www.simbolointeractivo.com\/ec\/wp-json\/wp\/v2\/pages\/5700"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.simbolointeractivo.com\/ec\/wp-json\/wp\/v2\/media\/6824"}],"wp:attachment":[{"href":"https:\/\/www.simbolointeractivo.com\/ec\/wp-json\/wp\/v2\/media?parent=6825"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}