The positioning sem and seo in Medellín to publicize your business
The positioning sem and seo in Medellín represent an excellent option for those businesses that want to make themselves known on the internet. Contact Us
The positioning sem and seo in Medellín are part of the digital marketing strategies that we offer in our agency because it is very important to take into account that although having a website is one of the first steps to enter the digital market, it is not enough alone With having it, but it is necessary to accompany it of publicity and diffusion to obtain traffic towards the same one.
That is, it is not enough to have a product with desirable characteristics and good quality, if people who might be interested in acquiring it do not know of its existence or where to get it. That is why, advertising becomes necessary as a way of publicizing the products or services that are offered.
But the world has evolved rapidly and if previously advertising should impact consumers to break into their daily lives and get their attention, today it is consumers who indicate to those who offer their products and services that are interested in their products.
For this we will set a very easy example, previously when someone was interested in a product or service because it had the need to acquire it, was immediately referred to that great book of yellow pages that collected those who subscribed to offer their products or services. Today the sheets of yellow paper are left behind to give way and life to one of the largest search engines in the world and the history of the internet: Google.
Today when we need to know something we immediately refer to Google, and that is why it is necessary to know that in this search engine there are two ways to make our website appear to be “called or called” by certain keywords that users enter the seeker. For example if your business is bread and your specialty is bread cheese braid, ideally if a user enters the keywords: bread cheese braid, your business appears by offering that product in the top positions.
But as we said before, there are two ways to achieve there, both have advantages and disadvantages, so a diagnosis and evaluation should be done to know what each client initially has and what are their expectations, so we can propose strategies that Really fit your needs.
On the one hand is the sem, positioning paid on Google, this means that through a bidding system your business pays to appear as an ad between the first pages of search, mainly on the first page since it has been shown that 95% of Users who do this type of searches do not go to the next page, this way depends on your budget the time you can present your ad to potential buyers.
On the other hand is seo, which is the strategy of positioning in search engines in an organic way, this means that your page manages to position certain specific keywords to offer users who visit content that really brings value. Google analyzes and rates certain features and depending on these it gives certain positions to your site when people search for keywords related to your business.
We would like you to be part of the Interactive Symbol family and experience the benefits of digital presence. If you have any concerns about our portfolio of services or are interested in starting to implement successful campaigns and strategies, we invite you to enter our website www.simbolointeractivo.com or to communicate through our service lines 3513768- 3127735246